This is a blog dedicated to phenomena specific to the Internet, such as popular themes and catchphrases, images, viral videos and more. Such fads and sensations grow rapidly on the Internet because its instant communication facilitates word of mouth. In the early days of the Internet, phenomena were primarily spread via email or Usenet discussion communities. Today, many of these phenomena are also spread via popular, user-based or social networking web sites, including (but not limited to) 4chan, Newgrounds, Reddit, Facebook, Fark, Flickr, Myspace, Slashdot, Something Awful, YouTube, or YTMND. Search engines, such as Google, Yahoo, or Bing may also amplify the propagation of these phenomena.

The father of the term, Richard Dawkins expands on the laws of memehood.
1. There must be variation, or the introduction of new change to existing elements
2. There must be heredity or replication, or the capacity to create copies of elements
3. There must be differential “fitness”, or the opportunity for one element to be more or less suited to the environment than another.

A meme will thrive and ultimately evolve if all three conditions are fulfilled.